Apple’s giant new campus looks like a spaceship
Companies have recently been putting more effort into the workplace environment, striving to cultivate a habitat that is conducive to productivity and community. Startup companies are attempting to develop settings that are fun and social to attract young bright minds, while distinguished agencies push towards modern approaches of walls with contemporary art and glass partitions. One thing is becoming more apparent as people align their jobs with their own identity, is that you are where you work. Apple proves to be no exception to this.
Phil Schiller, Apple’s head marketing chief recently stated,
“Across the board, our goal is to make the best in the categories we choose to compete in.”
I don’t think anyone can argue with this statement, especially considering their astronomical numbers for 2015.